(19)Fresh off Patent
(45) Week of Oct 19, 2026 No. 7 3,667 lapsed 70 listed
Fintech & commerce · lapsed Sep 4, 2026

Generating A Proposed Bid

Sheet 1 of the patent drawingsSheet 2 of the patent drawingsSheet 3 of the patent drawings

(57) Abstract

A computer-implemented method for generating a proposed bid includes receiving an input generated by a first content provider as part of a bidding process where content providers bid for opportunities to provide content for publication. The input indicates (i) a resource for publishing first content from the first content provider and (ii) a campaign characteristic associated with the first content. The method includes determining a proposed bid for the first content provider based on the input and on historical data from the bidding process associated with the resource. The method includes presenting the proposed bid to the first content provider.

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